Writing emails to your list is hard

You know when your brain is just at a point where you just can’t do anymore of anything and writing an email to your list feels so much harder than it usually does. Well that’s me today.

I’ve sent an email every week since the beginning of the year and I’ve really found my groove with it but today I’m just exhausted and my shoulder hurts so this is my email for today: A reminder that it’s OK not to follow the plan you had for your emails or to be a perfect email marketer.

I was someone who paid for ConvertKit for years and sent about 6 emails outside of opt-ins. Sometimes I think back and kick myself for the time I wasted just thinking about sending emails. I had so many ideas and I just never did it but the truth is, I wasn’t ready to do email the way that I do it now and those years weren’t really wasted. I slowly built my list and got to grips with all of the other moving parts of my business then took a full deep dive into email marketing.


So, if you are like me today, remember it’s OK to miss sending an email, to send a super short one or to send something completely different to what you had planned. My email for today was half written already but I shifted it over to June because it just made more sense to be sent alongside something big I’m working on that I am aiming to be ready in June. Plus I am so tired, I don’t think my brain can handle finishing the one I planned.

So, this is me reminding you to take an email break while not taking one for myself 😂

Hey, I’m Gem! The tech, systems and planner nerd behind Create & Bloom.

I work with creative business owners and entrepreneurs to craft, develop and crystallize an online presence and voice for their products and services as well as going deep into integrating systems to make their businesses run smoother.

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