If you’re ready for marketing, tech and systems that make your business bloom behind the scenes and out front,
I’m your girl.
Hey, I’m Gem…
The tech, systems and planner nerd behind Create & Bloom. I work with creative business owners and entrepreneurs to craft, develop and crystallize an online presence and voice for their products and services as well as going deep into integrating systems to make their businesses run smoother.
I have been working in marketing, graphic design and building WordPress websites since 2013 – I am totally self-taught and I love helping creative business owners make their products and services shine.
I’ve worked with small business owners to multi-million-pound businesses including Coaches, Retail Brands, Yoga Teachers, Techno DJ’s, Reiki Practitioners, Photographers, Artists, Fashion Designers, Property Developers, Museums and CryptoCurrency brands.
Their common denominator? Creating a home and strategy for the voices of their brands that sells their stuff and does exactly what their customers need it to do.
Online business is a wonderful world of possibility but you need the setup and systems that get the job done with ease and without the overwhelm.
That’s where I can step in and help you get it DONE.
Want to find out how? Click here.


Core Brand Values
Strategic & Aligned
I believe in being intentional by offering strategic guidance and solutions that feel aligned with your business values, not just ticking boxes or following trends.
Always be Learning
Curiosity fuels everything I do. I make sure that I stay on top of new tech, tools, and marketing systems so my clients always get the best, most up-to-date support.
Sustainable Success
A thriving business means nothing if you’re burnt out. I champion healthy boundaries, self-care, and building systems that support your life, not just your bottom line.
Sustainability & Integrity
I’m committed to doing business in a way that’s ethical, sustainable, and true to my word from the products I create to the way I show up for my clients and community.
Transparency
I believe in open, honest communication. No jargon, no hidden agendas. I’ll always share the “why” behind my recommendations and keep you in the loop at every step of our work together.
Create systems, processes, templates, and tools that help you clarify your message and let your business thrive so the behind-the-scenes can bloom right along with your big goals.
Inclusivity
I believe everyone deserves the opportunity to grow, be heard, and succeed, regardless of background, identity, or experience.
This means championing diverse voices, challenging bias, and holding space for honest conversations.
My community is built on respect and openness, and I’m committed to learning and improving so that every entrepreneur feels truly welcome.
Accessible Design
I’m dedicated to creating planners and resources that meet you where you are. Whatever your learning style, ability, or stage of business. My goal is to make every tool practical, approachable, and genuinely useful.
I’m always learning and actively seeking new ways to make my offers more accessible, so everyone can find what works for them, feel supported, & keep growing at their own pace.
Celebrate the Journey
I believe very win counts. I champion progress, celebrate milestones (big and small), and focus on building a business that feels good as it grows.
Why I do this & How I got here
Having my own business was in my blood from a young age. I have memories of making “face cream” out of random things from the garden and pretending I had a shop. (Think plastic pouch and staple packaging. Haha) The fire stayed with me right through college and university, but even after business classes inside my Fashion Design degree it wasn’t enough to point me in the right direction.
After graduating back in 2009, I continued drawing, making and developing my creative skills whilst working full time. Then, when the time came to start a business in 2012, I felt like I didn’t have a clue what I was doing and I didn’t feel like had the support I needed to get there – unlike nowadays where you can find thousands of courses online.
I even took myself back to college after graduating from University, to start a whole new career path that led to me working a corporate job that I hated. I think this only made me more determined to learn more about business and marketing whenever I wasn’t in work. I became obsessed with spending every minute outside of work, working on my skills and picking up sporadic freelancing jobs. The journey of a creative trying to figure it all out while holding onto the hope of one day quitting the nine to five that you never wanted to sign up for is damn tough. But, it finally happened for me in 2015.
I put everything that I had built and learned in the last three years into practice and started helping other artists and designers set up a creative business and craft a voice through their marketing and website inside my membership community, A Place for Creation.
It soon became my mission to help other creatives and business owners STAY positively creative, be happy about it and map out a path that worked for them with a boatload of tech and marketing help along the way.
Sure, my route here could have been a lot smoother but, I guess if it was plain sailing, I probably wouldn’t be doing this right now. Everything happens for a reason.
I am a big believer in grabbing hold of your creative flair with both hands and leading it in a direction that suits you rather than letting other factors (or other people) steer it for you. – If it’s not lighting you up, then it’s going to drag you down a rabbit hole of doing what you don’t love, for someone else.
Fun Facts
Fashion roots: I studied Fashion Design at Leeds Art University (and almost went for web design even after 2 year of studying fashion under my belt—turns out creativity and tech still found their way into my business journey).
Multi-passionate: My business journey started with Mantra + Moon, where I designed stationery and gifts. It has evolved over the years but I still run it alongside Create & Bloom. Check out mantraandmoon.com if you’re curious.
Award-winner: Mantra + Moon won a small business award from Dragon’s Den’s Theo Paphitis. Proud moment.
Wanderlust & wifi: I’ve lived and run my business from three different countries before settling back in the UK.
Mum life: I became a mum in 2020 to a little girl who keeps life interesting.
Stationery & systems nerd: If I’m not buying notebooks I don’t need, I’m probably deep-diving into new tech, planning tools, or squeezing in a video game session.
Map obsession: If it has a map, I want it—dreaming of distant or mythical lands is my Sagittarius superpower (travel bloggers, let’s connect!).
Astrology & esoterica: Astrology, poetry, meditation, and all things a little cosmic keep me inspired.

The Online Business Planner Co. is your one-stop shop for courses, planners, and templates that make running your business a breeze with a side of fun client cards and gifts. Dive into our blooming collection and find everything you need to streamline your processes, stay organised, and watch your business blossom.
Whether you’re just starting out or looking to level up, our resources are designed to support your journey every step of the way. Plant the seeds for success and watch your workflow flourish with our tried-and-tested courses, templates and planners.
Crafting systematic and visual voices for creative business owners is my speciality.
So, if you want to start taking your business to the next level with systems and a set up that you love I am here to help you get the job done.
Working with Gemma has changed my business so much! I feel really supported, I’m actually consistent on social media and I just feel like I have so much more capacity for other things now.
She is just so efficient and organised, I love how quickly she gets stuff done and how she can spot any other things I might not have thought of. I also love that she has such a wide range of skills and can turn her hand to using all of the tech stuff I have in place in my business.
– Laura Agar Wilson, Wholeheartedly Laura
